Summer greetings are popular at the moment in Japan.
Some people typically mark the time of the year by sending a postcard or sometimes a gift to family, friends or colleagues.
After looking through online sites on shochuu omimai, I most enjoyed @dosankodebbie’s post on shochuu mimai called “etegami and the heat of summer”.
I used to have an etegami set myself – its a lot of fun.
Similarly, it looks like these girls were enjoying themselves with a dance for shochuu! Go girls – actually the outfits are cute but rather Xmasy looking – well that was my first impression anyhow …. but still looks energetic and ready for summer.