Posts Tagged ‘brand’
National Branding – Japan Cool!
Once upon a time Japan relied upon its manufacturing prowess to brand a strong international image. Japan Inc was a nickname that emerged with the success of the economic miracle in the 1980′s. With the economic downtrend lasting through the 1990′s, however, a [Read More]
Hello Kitty
Mum loves Hello Kitty – she has a real collection of plastic hello kitty tupperware and face cloths – but she is not sure about this! Who is Hello Kitty appealing to? Mums not a beer drinker anyway but she wonders whether the guys would go for the pink Hello [Read More]